To typographically enhance the meaning of a word while
exploring the computers typesetting potential.
Assignment. Select five
words and explore their expressive quality by manipulating the letter
forms. To achieve the desired effect, avoid simply repeating the words
or creating an illustration from the letter forms. The best solutions
not only enhance the words meaning but are clever and aesthetically
pleasing. Sometimes an unexpected effect can be achieved when the typographic
solution contradicts the meaning of the word, setting "big"
with small type, for example.
As this exercise requires manipulating typefaces, styles,
sizes, and positions, it is an excellent project for developing computer
Format. 10 X 10 inches
(25 X 25 centimeters)
Time. 3 hours