Comp the word Bodoni twice.
Once in 72 point Bodoni display in U/lc (Upper and lowercase).
Once in 72 point Bodoni in UC (all Caps).
72 point baseline to baseline (i.e. set solid).
Display type should be set flush right, ragged left.
Followed by Bodoni text:
12/16 by 18 picas: flush right, ragged left.
Allow 72 points from baseline of display type to
the first line of text type.
Allow 2 1/2 inches from the top of the sheet of
paper to the baseline of the first word, with a 2 inch right